We take a holistic approach to strengthening the entrepreneurial drive and long-term development of each individual company.
CEO’s statement
CEO Per Gullstrand shares his reflections on the year, the development of Bjäre Invest’s businesses, and the opportunities and challenges encountered by the Group’s companies during 2024.
2025 was characterised by improved growth, strong cost control, and strengthened profitability. Discover the year’s financial performance, key milestones, future outlook, and sustainability priorities in The Year in Brief.
Our portfolio consists of wholly and partly owned subsidiaries, as well as holdings in associated companies. This section presents the businesses, reviews their development during the year, and highlights how they create long-term value through active ownership.
Micke Rydbeck will take over as CEO of Kranpunkten on 1 October 2026. He succeeds Fredrik Paulsson, co-founder and long-serving CEO, who will move to a non-executive role on the board.
Hansbo Sport’s riding helmet, HS Vision MIPS, was ranked as the top-performing helmet in Folksam’s comprehensive 2026 riding helmet test. The helmet performed 29 per cent better than the average helmet in the test and achieved the highest overall rating.
When The National recently inaugurated The Range, it marked the next step in the development of the facility. With the ceremonial first shot, taken by Peter Hanson, one of the Nordic region’s largest and most advanced experience-driven driving range facilities officially opened.
